The Assignment

My job at MEDA is Graphic Communications. I’m a part of the resource development team (marketing, fundraising). Basically I keep busy creating presentations, developing printed promotional materials, managing our web site, and lots of other tasks like designing training materials, newsletters, etc., etc.

I visited Egypt from September 17 to October 6, 2005. My assignment was to develop a marketing image for our Egyptian partner’s youth lending product line, and create materials for a Arab Microfinance Conference in which MEDA and partner will present a workshop.

Here I am with some of the women at EACID (Egyptian Association for Community Initiatives and Development). EACID is a microfinance institution with a strong social bent, and is MEDA's partner in Aswan. They work in other interesting areas as well. The woman on the left, Seham (not sure if that's spelled correctly), works to eliminate female genital mutilation which is prevalent in Egypt. She is very passionate about her work--showing me news clippings about the project and awards they've won. I really enjoyed meeting these ladies. They were so friendly and eager to help with whatever they could.